DATA ANALYST | ANDREA LUNA
- Dublin, Ireland
- English & Spanish
- Available for hire
- Open to relocate
- IronHack School
PROJECTS
Marketing Performance Channel: LIA
We will go deeply into the data analysis that the marketing team has gathered over the course of six months, which includes all attempts made to fill the sales funnel. The business is called Lia, and they specialize in selling digital wedding invites. The analysis will lead us through the nine provided databases. where we determine which marketing channel performs the best.
YouTube Channel Recommender: TubeTrek
The main objective of this project is to train the skills of NLP cleaning techniques, filtering between two dataframes with different shapes, use of APIs and the understanding of obtaining data by web scraping. TubeTrek is based on the YouTube API connection.
Music recommender: Bootcamp project
In the project, a combination of functions was developed so that the output was the recommendation of a song that is in the top 100 or in our base of songs that share the same cluster, obtained through the variables found in the Spotify uri.
DATA ANALYST
Andrea Luna
- Dublin, Ireland.
- English, Spanish
- Available for hire
- Open to relocate
PROJECTS
Marketing Performance Channel: LIA
We will go deeply into the data analysis that the marketing team has gathered over the course of six months, which includes all attempts made to fill the sales funnel. The business is called Lia, and they specialize in selling digital wedding invites. The analysis will lead us through the nine provided databases. where we determine which marketing channel performs the best.
YouTube Channel Recommender: TubeTrek
The main objective of this project is to train the skills of NLP cleaning techniques, filtering between two dataframes with different shapes, use of APIs and the understanding of obtaining data by web scraping. TubeTrek is based on the YouTube API connection.
Music recommender: Bootcamp project
In the project, a combination of functions was developed so that the output was the recommendation of a song that is in the top 100 or in our base of songs that share the same cluster, obtained through the variables found in the Spotify uri.
Tech stack
- Python (Pandas, NumPy)
- Exploratory Data Analysis
- Machine learning
- MySQL
- ETL
- ELT
- GitHub
- Hypothesis testing
- API & Web scraping
- Data wrangling
- Data visualization
- Data cleaning
- Pipeline
- Visual Studio Code
- Looker Studio
- Tableau
- Bio
- Bio
With over 8 years of experience in the dynamic realm of digital marketing, I embarked on a quest to discover my true passion for analysis and strategy. Transitioning my career to data analysis has been a transformative step, empowering me to excel in uncovering valuable insights, predicting trends, and utilizing data to drive strategic decision-making, I’m committed to delivering impactful results.
I’m building a strong knowledge basis and expanding my project portfolio. I completed the IronHack Data Analytics program in July 2023 (more information can be found at https://www.ironhack.com/ww/en/data-analytics).
The certification has been entirely practical, requesting us to do a lab each day in order to apply what we learned. I have more than 25 laboratories on GitHub as a result.
